Lucky Brand Uses RFID-Enabled Touchscreens to Provide Info, Assistance to Shoppers

This summer, jeans and general clothing retailer Lucky Brand opened two new stores in the United States, each equipped with an RFID system that allows a customer to view how a garment looks on a model, learn more about that item and determine which sizes are available in the store or via the Internet. Catalyst, a U.K. electronic article surveillance (EAS) and retail technology firm, provided the solution, which consists of Keonn Technologies' RFID-enabled touchscreens and Keonn's software on a cloud-based server.